Web conferencing usage is increasing for small business. It has become one of the easiest ways to reduce business expenses. Not only can it cut back time and costs associated with face to face meetings. It can also speed up sales cycles and make it easier to collaborate with everyone.
Audio Conferencing by itself is still the most popular way to conduct business meetings. Web conferencing is catching up. A survey recently conducted by conferencing comparison website Software Advice illustrates this.
Screen sharing, video conferencing and webinar hosting are included in most web conferencing technologies.
The report goes on to show the most common uses of web conferencing.
The Benefits of Web Conferencing
Some of the benefits of using web conferencing besides the reduced travel costs are:
- Increased attendance due to convenience
- Better retention due to the visual nature of web presentations. It also makes it easier to get your point across in a slide presentation or screen share.
- Many web conferencing tools incorporate video. You can show a video of just about anything to your audience.
- Multipoint video allows you to see your attendees and have them see you. It personalizes the conference and provides a face-to-face meeting feel.
Web Conferencing Functionality
Most web conferencing services are feature rich. Some vendors claims of functionality, are sometimes exaggerated. They only perform that function in a limited capacity. Talking to a conferencing wholesaler that deals with several vendors can be helpful. It can provide an unbiased view.
Here is a list of some of the common features used from the Software Advise survey.
You can view the full report here. Tell us what you think in the comments.