Did you know we only retain 20% of what we hear? Kind of disappointing when you think of the money, time and effort you can put into organizing and conducting a conference call. Not only your valuable time, but the valuable time of your customers, prospects or employees.
Also, we only retain about 20% of what we see. But when we see and hear something together our retention level increases to over 50% retention. If you want to increase retention levels even further add participation or interaction into this equation. Now you have retention levels well above 50%.
By adding Web conferencing or collaboration to your regular conference calls you can improve your participant’s retention levels. Try adding some polling questions in your Web conference or ask one of your participants to show you what they mean on a whiteboard or by sharing out their desktop. With the conference polls it becomes quite easy to see who is really paying attention because you as the moderator can see who’s answering the polls or not.
If you’re already using teleconferencing, it may well be worth a test to see if you can improve your desired results. these results will vary depending on who your audience is and what your subject might be. Now it’s just a matter of finding out the right Web conferencing or collaboration tool that’ll work for you and your participants.